Who We Are
Mission Yogurt is an industry-leading airport concessionaire known for launching innovative, locally driven and nationally recognized concepts that resonate with travelers and perform at scale.
A Simple Philosophy
Create beautiful, cohesive spaces.
Serve unique and exciting food.
Provide travelers with an unforgettable experience.
BOLDLY TRANSFORMING
AIRPORT CONCESSIONS
UNIQUE + APPEALING
CONCEPTS
We invest in concepts that stand out, connect travelers to the local scene and offer flavors and cuisines that guests crave. Our fearless approach to brand investment and development results in standout brands that differentiate the concourse, provide unparalleled traveler engagement and encourage repeat visits that drive real sales performance.
Far from 'just another burger joint'.
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BRINGING A CONCOURSE
TO LIFE
Mission Yogurt is not just another F&B concessionaire, but rather a program innovator that enhances the overall customer experience with exciting and unique branded concepts.
Just take a look at the dining mecca we’ve created on Concourse A at DEN in eight months.
LEADERSHIP
Rod Tafoya
President & Owner
Kathleen Schafer
Vice President
Domenick George
Executive Director of Operations
Jay Hefflon
Director of Business Development
AWARDS
2025
AX AWARDS
Best Casual Dining Concept:
Greenleaf Kitchen & Cocktails (JWA)
2024
AX AWARDS
Best Overall Restaurateur
2023
DENVER BUSINESS JOURNAL
Diversity, Equity & Inclusion Award
2022
ACI-NA
Concessionaire Adaptability Award for Pandemic Resilience
2020
AIRPORT EXPERIENCE NEWS
Best ACDBE Operator
NATION’S RESTAURANT NEWS
Most Influential Restaurant CEOs in the Country (Rod Tafoya)
USA TODAY
No. 1 Best Airports for Food in the US (Root Down DIA)
EINSTEIN BROS. BAGELS
Top Performing Store of the 2010s
And so many more
2025
2024
2023
NEW OPENINGS
Our growing presence across multiple U.S. airports demonstrates our ability to enhance passenger experience, collaborate effectively and help airports evolve beyond expectations.
2023
SAN DIEGO AIRPORT
Dark Horse Coffee
DENVER INTERNATIONAL AIRPORT
Black Canyon
Longs Peak
High Dune
JOHN WAYNE AIRPORT
Greenleaf Kitchen & Cocktails
2024
JOHN WAYNE AIRPORT
TAPS Fish House & Brewery
DENVER INTERNATIONAL AIRPORT
Marczyk Fine Foods
Teatulia
ChoLon
2025
DENVER INTERNATIONAL AIRPORT
D Bar
Tocabe
The Bagel Deli
Williams & Graham
Maria Empanada
The Bindery
Uncle Ramen
Einstein Bros. Bagels
Mile High Spirits